Text Messaging Continues to Improve Public Health
August 30th, 2010 | Posted by Ben BrophyText messaging continues to be utilized for public health needs in Africa.
Across the continent, more than 30 percent of malaria medicines are estimated to be fake, and many look identical to the real thing.
Soon, Africans will be able to text message a code to a project called mPedigree that allows individuals to verify whether or not their drugs are genuine. The system is free for consumers and is paid for by pharmaceutical companies and governments.
Health officials say the innovative system could help Africa curb the tide of fake drugs and potentially save hundreds of thousands of lives. Experts think about 700,000 people die from malaria or tuberculosis every year after taking counterfeit drugs, with some containing little more than sawdust, baby powder and water. In addition, fake medicines speed up drug resistance. If a drug contains some but not enough of the active ingredient, it won’t kill the disease’s virus or bacteria, but gives it a chance to mutate into a deadlier form instead.


